Showroom
Automotive Industry
A concept study for cinematic showroom LED walls that put every vehicle in its best light.
Editorial draft · verification required
About the project
An editorial concept study for a premium automotive showroom featuring a sweeping LED backdrop. The idea is to let the screen adapt to different vehicle launches, creating immersive scenes from cityscapes to rugged terrain without moving a single car.
Draft specification
- Malmö, Sweden
- 2023
- 42m²
- 900 nits
- P2.9 pixel pitch
