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IM Vision
Westfield Täby Centrum — Stockholm

The Curve

A 40 m² curved LED screen follows the façade of Westfield Täby Centrum and creates a highly visible digital surface for every passer-by.

Täby, Sweden
Curved large-format DOOH
40 m²
The Curve© Ocean Outdoor

© Ocean Outdoor

The challenge

The challenge — The Curve

One space. Many visual modes.

Turn the building edge of a major shopping destination into a highly visible large-format digital surface.

IM / Response

A 40 m² curved LED screen integrated along the façade of Westfield Täby Centrum.

IM / Delivery logic

  1. 01Custom curved LED screen fabrication and mounting along the building façade

Outcome

A sweeping curved digital surface that gives campaigns a natural presence in one of Sweden's largest shopping destinations.

Project facts

Size
40 m²
Type
Curved large-format DOOH

Project details

  • Täby, Sweden
  • Curved large-format DOOH
  • 40 m²
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